Africa’s media management institute launches crowd-funding appeal

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Picture Credit: Start Up Nations.

Rhodes University’s Sol Plaatje Institute (SPI) for Media Leadership has launched a crowd-funding appeal to raise scholarships for African postgraduate students who study media management and leadership at the Institute based in South Africa.

SPI Director Francis Mdlongwa said the appeal was also aimed at raising funds for an expansion of the academic offerings of the Institute, the only university-level institute in Africa and the developing world which runs high-level business and editorial courses and training programmes for media managers and leaders from across Africa.

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Why subscriptions are the future of journalism

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Photo by H. Armstrong Roberts / Getty.

By Ernst-Jan Pfauth

With the rise of adblockers, platform dependency, and Facebook’s and Google’s dominance on the mobile ad market, the need for publishers to invest in the relationship with their readers is more important than ever.

Instead, many a media outlet is opting to sell “branded content”. Also referred to as “native ads”, this form of advertising not only threatens a publication’s editorial independence, it also harms its relationship with readers. And while they’re at it, one journalism site after another is killing the comments section, locking out readers’ voices instead of investing in building a community of contributing readers and journalists.

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Africa’s emerging media leaders: the Class of 2016

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Picture Credit: Rhodes University, a photo of the clock tower.

The 2016 Class of the Postgraduate Diploma in Media Management (PGDip in Media Management) at the Sol Plaatje Institute (SPI) for Media Leadership at Rhodes University once again resembles a small United Nations of Africa.

Previous classes of this honours degree-level course, the only formal qualification in media management in Africa and the developing world, have come from many African countries and, in one instance, the SPI had a student from France.

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SPI graduate shines at Facebook in British capital

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Carin Lee (left) and Olona Tywabi (right).

By Olona Tywabi

Meet Carin Lee, a 2006 graduate of Rhodes University’s Sol Plaatje Institute (SPI) for Media Leadership.

Carin now works as the London head of Client Solutions for the Global Accounts Team of the international  ‘people’s’ network Facebook, handling brand accounts of companies such as Unilever. She has been with Facebook for seven years.

Carin loves what she does because it involves interacting and liaising with partnerships of top global advertising companies on how to use the Facebook platform to build their own brand and also help them overcome business challenges globally.

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